Flora Fields - Pick-Your-Own (PYO) Dahlias

Location: Webbs, Wychbold 
Date: From Saturday, 15th August - early October 2026 
Time: Entry every hour from 10:00 am - 2:00 pm

Free entry for Clubcard Loyalty Members
Enjoy complimentary admission when you show your valid Webbs Clubcard at entry - join here.

General admission (non Clubcard): 
Entry only: £6 Adult, £3 Child (3-16 years), babes in arms free 
Entry + Bouquet: £20 (10 stems)
Entry + Centrepiece: £30 (20 stems)
Entry + Showstopper: £85 (80 stems) 
Child Entry + Posy: £9.50 (3-16 years + 5 stems)

Book Here

Pick-Your-Own Dahlias 

Flora Fields, our pick-your-own (PYO) dahlia field at Webbs, Wychbold, returns this summer for its third year, showcasing an extraordinary collection of more than 5,000 dahlias in full bloom, featuring over 60 gorgeous varieties.

Enjoy a two-hour session strolling through vibrant rows of flowers, hand-picking your favourite stems and creating your own beautiful bouquet. Choose from the Bouquet (10 stems), the Centrepiece (20 stems), or go big with the Showstopper (80 stems) for the ultimate floral arrangement. Or, if you prefer to simply soak up the beauty, we offer entry-only tickets too.
 



Photo opportunities

Snap the moment beneath our floral archway, beside the iconic bright pink tractor, or wandering through rows of vibrant blooms - AND discover exciting new photo opportunities for 2026.

Relax

Unwind after your dahlia pick in our fairy-lit chillout tipi - settle in on the hay bales and soak up the atmosphere. 

Pre-order a picnic

Make your visit extra special with a picnic amongst the flowers. Pre-order online from our freshly prepared brunch boxes or sweet and savoury grazing options, perfectly paired with our curated drinks selection.

New this year, our brunch box is packed with favourites - fresh berries, citrus, mini pastries, yoghurt, granola and a drizzle of honey. Prefer something classic? Enjoy a traditional cream tea or indulge in strawberries and clotted cream. For the full menu, please see our FAQs below or click through to the menu after choosing your entrance tickets.

Sip and savour with everything from British Polo Gin & Tonics and chilled prosecco to rosé, local ales and lagers, low-alcohol options, and refreshing soft drinks like elderflower presse and cloudy apple. Teas, coffees, and still or sparkling water are also available on the day from our Airstream.

Hire a picnic hamper

Add a touch of luxury with a premium picnic hamper. Pre-book alongside your food and enjoy a beautifully styled basket and plush blanket - perfect for relaxing amongst the blooms.
(Please return all hired hampers and blankets to the Flora Field hut before you leave.)

Book

Book your entry and PYO tickets and picnics here.
Webbs Clubcard members go free! Not yet a member? Join here.

 



The Flora Fields Experience: 

Make the most of your time at Flora Fields with a choice of additional bookable experiences. Whether you’re marking a special occasion, craving a moment of calm, or simply want to soak up the surroundings in style, there’s something here to make your day even more memorable.

Luxury Horsebox Hire 

Celebrating something special? Book the private luxury Flora Fields Horsebox for a more exclusive experience - ideal for toasting with friends and family, while enjoying sweeping views of the dahlia field. Available to book here.



Flora Fields Tipi Events Programme - 2026 

Our Flora Fields tipis have expanded for 2026, and we’re delighted to return with a carefully curated programme of inspiring events, masterclasses and workshops - all set within our beautiful tipis overlooking the dahlias. We're pleased to launch the first wave of additional tipi events below, with more exciting experiences still to come. Stay tuned for further announcements.

Featured events:

Floral Masterclass with Anna Brian from Flowers by Anna Brian
Taking place from Sunday, 16th August - book here.

Sunset Yoga with Sophie (from Sophie Ward Wellness) 
Taking place from Wednesday, 15th July - book here.

Soundbaths with Shelly (from SoundsOmazing)
Taking place from Friday, 21st August - book here.

 

About Flora Fields 

Flora Fields was inspired by Louise Webb’s fond memories of picking flowers with her daughter. When her daughter Flora was little, she would enjoy pottering with her, gathering tulips, alliums, peonies, sweet peas and dahlias to sweetly scent their home. Now families and friends can enjoy the same experience on a much larger scale.

Come and join us this summer and enjoy the beauty of over 60 dahlia varieties, all lovingly hand-grown by Louise and the team at Webbs. And just a short walk away from Flora Fields, you’ll find our award-winning restaurant, garden centre, and gift shop. Don't forget to take a peaceful wander through our tranquil Riverside Gardens while you're here. 

FAQs

Flora Fields is located at Webbs, Wychbold, in Worcestershire. Find our full address here. You’ll find the field at the far end of the carpark, directly opposite the main store. When entering the carpark, keep right and you will see the field on your right. For detailed directions find us on Google Maps here.
 

Yes, free parking is available on site.
 

There are a variety of ticket options starting from £6 for adult general admission to the field, as well as a choice of ticket options available for the PYO experience, depending on how many stems you would like to cut.

  • Entry only £6 Adult, £3 Child (3-16 years) 0-2 years free

  • Adult entry + Bouquet £20 (10 stems)

  • Adult entry + Centrepiece £30 (20 stems)

  • Adult entry + Showstopper £85 (80 stems)

  • Child Entry + Posy £9.50 (3-16 years + 5 stems)

We’ll also be hosting a variety of additional ticketed events (see below) within Flora Fields, including floral masterclasses, yoga, live music and movement. These must be booked separately and are not included in your general entry or Pick-Your-Own ticket. For full details and booking information, please visit our What’s On page.
 

Yes. Webbs Clubcard members will get free entry to the field. Members will need to scan their Clubcard at the gate on arrival. Clubcard members can pay on the day for PYO flowers. Exceptions apply. Free entry does not include Bank Holidays or special events.

Not already a Clubcard member? Sign up here.
 

Yes, create an account with your email address through our events portal here.
 

We aim to make our events as inclusive and accessible as possible. However, please note that the paths through the dahlia field are grass-covered and approximately one metre wide. While some narrower wheelchairs and mobility aids may be able to navigate them, the terrain may not be suitable for all visitors with accessibility needs.
 

Yes, we recommend you bring your own bucket to hold your cut dahlias and to transport them home in. We will supply you with water.
 

Yes! Make your visit extra special with a picnic amongst the flowers. Pre-order online from our freshly prepared brunch boxes or sweet and savoury grazing options, perfectly paired with our curated drinks selection.

Menu Options
Brunch Box for 1 £14.99 -  Strawberries, Blackberries, Oranges, Mini Pain au Chocolate, Mini Croissant, Strawberry Jam, Mini Pain Aux Raisin, Berry Yoghurt & Granola, Honey
Children's Cheese Lunch Box £7.69 - Cheese Sandwich, Crisps, Ring Doughnut, Carrot & Cucumber Sticks
Children's Chicken Lunch Box £7.69- Chicken Sandwich, Crisps, Ring Doughnut, Carrot & Cucumber Sticks
Children's Ham Lunch Box £7.69 - Ham Sandwich, Crisps, Ring Doughnut, Carrot & Cucumber Sticks
Dipping Box for 1 £13.59 - Mini Sugared Doughnuts, Mini Pancakes, Waffle Fingers, Chocolate Sauce, Salted Caramel Sauce, Banana, Strawberries, Blackberries 
Grazing Box for 1 £14.99 - Brie, Red Leicester, Smoked Cheddar, Assorted Crackers, Spicy Tomato Chutney, Prosciutto, Chorizo, Salami, Marinated Olives, Grapes, Chilli Crackers, Strawberries, Walnut Halves, Gherkins, Cherry Tomatoes, Blackberries, Figs
Grazing Box (veggie) £14.99 - Brie, Red Leicester, Smoked Cheddar, Goats Cheese, Assorted Crackers, Spicy Tomato Chutney, Chilli Crackers, Marinated Olives, Grapes, Sweet Potato Falafel, Hummus, Strawberries, Walnut Halves, Gherkins, Cherry Tomatoes, Blackberries, Figs
Strawberries & Cream £5.49 - Double Cream, Strawberries
Webbs Cream Tea £5.99 - Mini Fruit Scone, Mini Plain Scone, Strawberry Jam, Clotted Cream, Strawberries

Pre-ordered food and drinks will be provided in a paper picnic bag. Picnic baskets (wicker basket + picnic blanket) can be pre-ordered with your food and drinks.
 

Yes. Our Flora Fields horsebox is available for private hire for up to six people, with a food and drinks service available. Book here.
 

We are offering a new and exciting line-up of inspiring events and workshops, hosted in our charming Flora Fields tipi, nestled amongst the dahlias. The first wave of events are as below, with more exciting experiences to follow! Join us for a mix of floral artistry, music and movement, including:

  • Floral Masterclass with Anna Brian from Flowers by Anna Brian
    Taking place from Sunday, 16th August - book here.

  • Sunset Yoga with Sophie (from Sophie Ward Wellness) 
    Taking place from Wednesday, 15th July - book here.

  • Soundbaths with Shelly (from SoundsOmazing)
    Taking place from Friday, 21st August - book here.

Unfortunately, no dogs are permitted inside the dahlia field, except for assistant dogs.
 

We’re delighted to be able to offer freshly cut dahlias to regional florists and independent flower shops, subject to availability. If you’re interested in placing an order or finding out more, please email us at [email protected].
 

By Webbs